Eric Molinsky
How to Sound Like Yourself on the Mic
04/21/2025 @ 7PM EST
If you’ve started a podcast it’s likely you’ve dreamed of being behind the mic, and building a connection with your...
Podcast marketing 101
If a perfect podcast drops without a marketing plan, does it make a sound? You and your team could spend untold hours producing a great podcast but if you're not smart about your marketing odds are, nobody will hear it.
In this session, podcast marketing guru Lauren Passell will cover the fundamentals you need to grow: finding audience matches and partnerships, setting up promo swaps and feed drops as well as strategies for the holy grail – getting featured in apps like Apple and Stitcher. You’ll also learn how to pitch yourself to newsletters, how to make your content more marketable – or your marketing more editorial and finally, what not to do on social media.
You will be emailed a link to the workshop two hours before it begins.
About Your Instructor
Lauren Passell
Lauren Passell is the founder of Tink Media a podcast PR and marketing company (clients have included Jody Avirgan, Bridget Todd and PEOPLE magazine) and runs two podcast newsletters, Podcast the Newsletter and Podcast Marketing Magic. She is a curator for Hark Audio, a platform that makes podcast mixtapes.
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