Podcast marketing 101

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Date
07/15/2024
Time
12:00pm-2:30pm EST
Where
Online Workshop
Cost
$100.00
Registration Closed
If a perfect podcast drops without a marketing plan, does it make a sound? You and your team could spend untold hours producing a great podcast but if you're not smart about your marketing odds are, nobody will hear it.

Podcast marketing guru Lauren Passell will cover the fundamentals you need to grow: finding audience matches and partnerships, setting up promo swaps and feed drops as well as strategies for the holy grail – getting featured in apps like Apple and Stitcher. You’ll also learn how to pitch yourself to newsletters, how to make your content more marketable – or your marketing more editorial and finally, what not to do on social media.

About Your Instructor

Lauren Passell

Lauren Passell is the founder of Tink Media a podcast PR and marketing company (clients have included Jody Avirgan, Bridget Todd and PEOPLE magazine) and runs two podcast newsletters, Podcast the Newsletter and Podcast Marketing Magic. She is a curator for Hark Audio, a platform that makes podcast mixtapes.

Testimonials

Lauren gave incredible, specific, and highly actionable suggestions about podcast marketing.

This was the single most helpful podcast workshop I've been in in at least a couple of years.

I esp appreciated Lauren taking time to talk w each participant and give a tiny bit of tailored feedback.

Notes on this Class

Refund and recording policy: Classes will not be recorded and are non-refundable. We are not able to issue a refund if you cancel or do not attend a class. If you are unable to make a class, you are welcome to sell or give away your ticket and email the name of the new attendee to info@radiobootcamp.org. You will receive a Zoom link for the workshop the day before it begins.
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