How to write for the ear

08/05/2023 - 08/12/2023
12:00pm - 2:30pm EST
Online Workshop
Registration Closed

To learn to write for podcasting you often have to throw out all of the rules you’ve spent a lifetime learning. This introductory workshop will give you the new skills you need to get started.  

Writing for podcasts is different than writing for print. One is writing for the ear and the other for the eye. To see how different, just pick up a copy of a newspaper and read it out loud. The difference is so extreme, you often have to throw all the rules you’ve spent a lifetime learning and start from scratch. 

In this 2 part, online workshop award-winning audio journalist Sally Herships will introduce you to the basic principles of the craft of writing for the ear. In the first session you’ll learn how to write with and for tape, how to use your voice as a tool and about the importance of the host intro. You’ll get an introduction to different styles and formats, do hands-on exercises, and learn mistakes to avoid. You’ll receive a short homework assignment and during the second session you’ll share it as part of a group critique and receive feedback on your work. Whether you want to write long-form or short, news or narrative, this workshop will give you the skills you need to get started.

  • Class is capped at 12 and will meet for two Saturday sessions at 12pm EST, beginning Saturday, August 5th. The second session meets Saturday, August 12th.
  • Registration comes with a free, three-month license for Hindenburg audio editing software
  • You will receive a Zoom link for the workshop the day before it begins.

Who's this class for?

Beginners, enthusiasts and newcomers to podcasting and radio.

About Your Instructor

Sally Herships

Sally Herships is an award winning audio journalist. Her bylines include the BBC, The New York Times and Marketplace. She’s been a frequent guest host at NPR’s daily economics podcast The Indicator and covered the pandemic and New York’s embattled Governor Andrew Cuomo for NPR’s National Desk. Her work covers a range of styles and beats and has won critical acclaim. Her 2011 investigation of the DOD’s failure to comply with its own tobacco pricing restrictions won a Third Coast Radio Impact Award and was an IRE finalist. In 2016, her BBC documentary “As Many Leaves” was described by The Guardian as an "Emotional, wonderful listen," and was rated among the year’s top ten podcasts by Vulture. In 2022, Sally hosted and co-executive produced “The Heist,” an investigative podcast series which revealed the failures of President Trump’s 2017 tax bill, racked up multiple awards and was honored as a Dupont Finalist. Sally has been teaching for over a decade. In 2013, she founded the podcast school, Radio Boot Camp. She studied at Parsons School of Design, but in 2004, the kind folks at Radiolab took her in and taught her all things audio for which she is forever grateful.


Sally's energy was really great; she made me feel inspired. The first session of the class was filled with info that is very actionable. The second session was a great way to apply what we learned and pick up stuff from other people in the class.

I liked how interactive it was and that it was a small enough group that there could be meaningful engagement from everyone.

It was an excellent class and am looking forward to signing up to more classes soon!

Notes on this Class

Refund and recording policy: Classes will not be recorded and are non-refundable. We are not able to issue a refund if you cancel or do not attend a class. If you are unable to make a class, you are welcome to sell or give away your ticket and email the name of the new attendee to You will receive a Zoom link for the workshop the day before it begins.