Podcast marketing 101

12:00pm-2:30pm EST
Online Workshop
Registration Closed
If a perfect podcast drops without a marketing plan, does it make a sound? You and your team could spend untold hours producing a great podcast but if you're not smart about your marketing odds are, nobody will hear it.

This session is back, and an hour longer! Podcast marketing guru Lauren Passell will cover the fundamentals you need to grow: finding audience matches and partnerships, setting up promo swaps and feed drops as well as strategies for the holy grail – getting featured in apps like Apple and Stitcher. You’ll also learn how to pitch yourself to newsletters, how to make your content more marketable – or your marketing more editorial and finally, what not to do on social media.

Bonus: registration comes with a free, three-month license for Hindenburg audio editing software!

You will receive a Zoom link for the workshop the day before it begins. 

Refund policy: classes are non refundable. We are not able to issue a refund if you cancel or do not attend a class.
Recording: Because of privacy issues we are unable to record classes.
Hindenburg: You’ll receive your free, three month license for Hindenburg the day before class.

About Your Instructor

Lauren Passell

Lauren Passell is the founder of Tink Media a podcast PR and marketing company (clients have included Jody Avirgan, Bridget Todd and PEOPLE magazine) and runs two podcast newsletters, Podcast the Newsletter and Podcast Marketing Magic. She is a curator for Hark Audio, a platform that makes podcast mixtapes.